Wednesday, January 7, 2015

Ecommerce Vietnam 2015 horizon for small businesses

2:52 AM

Ecommerce Vietnam 2015 horizon for small businesses

2014 has been equipped with many flourishes into the e-commerce market in Vietnam. The number of online stores are increasing, consumers become more familiar with online shopping. From prerequisite for the development of the 2014, 2015 is expected to be expanded in terms of both quantity and quality of the online shopping market in the country.

1. 2015 - boom years of e-commerce

The first factor affecting the development of e-commerce in Vietnam's macro economy is showing a recovery and development. In 2014, E-Commerce Department under the Ministry of Industry and Trade has many programs and workshops to encourage enterprises to develop e-commerce. In particular, rushing month 12/2014, Department of Electronic Commerce hosted online and in cooperation with the unit, related business organization online shopping festival 2014- Online Friday. 

The program has received the participation of many large and small businesses in e-commerce and large online consumers expect and participate in procurement. Although the program is still limited but has marked a new development of electronic commerce in Vietnam, when a program online shopping is applied simultaneously on a national scale.

Besides support from the management unit, e-commerce market is still attractive playground for many businesses. For small and medium businesses, and the sale, the property sales website is no longer difficult. As with many website design solution sales and sales management tools online customer interest and use. The business manager of e-commerce platforms also strongly attract capital and strong financial investment in this area.

  Currently there is a race between Sendo.vn, Lazada.vn, Hangtot.vn, Vatgia.vn and Vingroup. With Lazada receive investments worth $ 250 million from Temasek Holdings, Sendo acquirer 123mua.vn from VNG, Hangtot from scaling. Each name is equipped with strong financial system and the ability to respond flexibly to market demand is bringing to consumers online shopping opportunities and secure payment, guaranteed. Besides, many of the world's leading online like Amazon, Taobao, Rakuten is also preparing to enter the Vietnam market.

  Not only the quality of the development of e-commerce platforms, customer service, online payment and transport policies as well as the array receive more investment. One of the factors that hinder customers choose to buy products that are online payments. Not only worried about losing money when buying oan stories cry smile when receiving products ordered online netizens have been 
reflected in recent years. Customers also stand before worrying about security account information. 

To solve this problem, many units and sales people have switched to using electronic wallet services, electronic banking as a channel of communication to ensure quality customer service. Transport services products, most companies fast delivery and transportation groups have 1 year to bloom when the needs of the customer receives the product is increasing. Drag is a war in which transport is quietly rekindled between transport businesses. Maybe you are interested in:

Moving - New War in online business

Consumers do not buy products only from computers but also expanded into shopping trends on the mobile device. Not just increase the number of people using mobile smartphone market but also increase the number of subscribers use 3G services. Consumers not only use mobile devices to search, but also to compare price, ordering and payment. 2015 is expected to be the year of e-commerce on mobile devices. However, this trend will be popular in big cities, while the e-commerce market in rural areas has not really developed. Retailers are investing in the development of applications and optimized search on the mobile platform to meet customer needs.

  With a prerequisite for the development of the 2014, 2015 is forecast to be a year of development for ecommerce Vietnam with many opportunities but equally challenging. With an investment of "support" and the ability to manage and service accompanied by expansion of the big brands are not discourage small businesses and individual small business online. However, with the development strategy perfectly fit your business opportunities and development of e-commerce environment.

  Learn more:

Growth in sales of CRM management system

2. Now or never

Many individuals involved in the business on the internet, but actually stopping at small and medium. The shop owners advertise online service and information to customers through forums and social networks. This helps to save costs while not need to design and maintain a website, but there are also drawbacks, causing the reduction of capacity expansion of the seller.

With today's enterprise, owning a website is to introduce information dissemination. This is not just a channel of information and business but also the face of the brand on the Internet environment. However, many businesses stop investing very little effort for your website.

With two objects is the online sales and online businesses, to maintain and expand business scale, it needs attention in the early days of 2015 is to create and maintain a website pretty easy interaction with customer support features, which set the foundation for the development of their brand. There are many who are skeptical about whether the use of the website is to develop solutions in electronic commerce environment? If you can not maintain the floor ecommerce million as the big names, the website of the business is the electronic trading platform of their own. Where customers can view, 
select, comment, purchase and recommend products to others. That is why for businesses and individuals who have been participating in online business need to invest properly for the website.


As mentioned above, 2015 will be the year of e-commerce on mobile devices, owning a website version of the computer is required, and there is also a website for the mobile version. Consumers will find comfort and peace of mind when shopping can choose to browse products on a computer or smartphone without obstacles on product size and site information.

Finding niche markets through 7 stages "super standard" Although online consumers are increasingly open their wallets and are accustomed to shopping online but low patience and the ability to move from shop to shop online, it has no other signs of change. Customer Care does not only focus on traditional customers but also to the development of online shopping when managers are increasingly interested in creating a true online experience for customers.

  Although investors may not scale CRM system or network care staff by phone, with small businesses, or individuals, you can use the app to LiveChat customer care since they came foot on the site. Concomitant use email marketing system to send customer care program with some gifts for customers to make an impression whether you have a small shop in size but big in stature and ability to care for shoppers .

  If you're on the pitch before the appeal of e-commerce environment, or is part of it, 2015 promises to be a year of transformation for the development of not only the big names, but also for small business will achieved many successes.

1 comments: